Panel: Brand vs. Platform: What’s the Difference? – Debby DeGroot, Sam Hiyate, and Jennie Wright

Description: Our panel of experts will dig deep into these two important topics and explain why they matter. They’ll clarify the role of social media, websites, email and more to answer the question: Where do you start? And they’ll share tips for more traditional public relations best practices.

(This was a paid speaking opportunity in front of a live online audience of CNFC members.)

Link to conference website

Link to CNFC (Canadian Non Fiction Collective)